The daily for
New Zealand’s Startups

AF Drinks was created in 2020 by Lisa King - most well known as founder of kiwi social enterprise Eat My Lunch.

When Lisa cut back on alcohol at the beginning of the year, she became more aware of the sober curious movement, and the things that made it hard to cut back on alcohol, even when we want to.

AF Drinks makes it easier to help the sober curious explore a different relationship with alcohol. By creating a conversation and community for the sober curious and normalising an alcohol free lifestyle. And by creating alcohol free drinks that give people a delicious, sophisticated, adult option when they're not drinking alcohol.

Founder Testimonial